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As a top priority for 2021, our new Project 48 mission is designed to welcome, engage and educate the record number of new hunters, shooters and gun owners recruited in 2020. To help us reach these new members of the shooting community, we’ve recruited several Project 48 partners who are leading efforts to shift the narrative around gun ownership and laying the infrastructure for the most critical issues facing our industry- new hunter recruitment and new shooter education. The Project 48 lineup will be announced throughout 2021 and is set to include a unique pool of talent that includes military personnel, professional athletes, 2A activists and more.
Colion Noir
An attorney by trade, Colion is recognized as one of today’s leading voices for young gun enthusiasts, producing firearm lifestyle and 2A content for his millions of followers on Instagram, Facebook and YouTube. In addition to social media, Colion appears regularly as a FOX News commentator on the issue of gun rights.


